Meet Tanya Alvarez: Your Guide to Business Freedom

I know firsthand that success isn’t about doing it alone—it’s about having the right support and systems. My journey taught me that beating the odds comes from smart strategies and the right community.

Less than 10% of companies ever reach $1M in revenue, and even fewer do it while having a fulfilling life. I’ve defied these odds, and I’ll show you how.

My Against-All-Odds Journey

From beating career odds
Built a million-dollar business at 25 (less than 1% chance)
Scaled to 7-figures while traveling to 43 countries (less than 3% chance)
First-generation American raised by a single mom, went from low-income household to top-tier college (less than 10% chance)
To personal challenges
Completed Boston Marathon, NY Marathon, and Ironman 70.3 despite a rare bone disease (less than 5% chance)
Found love on Tinder and married in 7 months (less than 9% chance)
Had two children despite 7% odds of having one

This is Possible For You Too

I’ve perfected the systems that let business owners build sustainable growth. Together, we’ll transform your business into one that supports your ideal life, not consumes it.

Why This Matters For You

I’ve spent years mastering how to defy odds through systems, not struggle. Now, I help entrepreneurs like you build businesses that give you freedom, not chains. I created OwnersUP because I watched too many brilliant entrepreneurs burn out trying to do it all alone.

Recent Appearances & Interviews

Balancing Profit and Well Being
Who keeps you accountable?
View Podcast
How to Make your first million in your 20’s with Tanya Alvarez
View Podcast
From Struggle to Success: Inspiring Entrepreneurship
View Podcast
Letting Go of Egometrics
View Podcast
How To Sanely Scale A B2B Service Company
View Podcast
Accountability Strategies for Small Business Success
View Podcast
Harnessing The Power Of Boundaries & Support In Running Your Business
View Podcast
Journey From Nothing To Something On A Wild Ride In Entrepreneurship
View Podcast
The Power of Teamwork: Overcoming Health, Motherhood, Entrepreneurship Challenges
View Podcast
The Power of Accountability for Business Success
View Podcast
Unleashing Entrepreneurial Magic: Stories of Triumph and Transformation
View Podcast
Aligning Your Values to Set the Right Goals with Tanya Alvarez
View Podcast

Want to learn more about creating business systems that defy the odds?

Apply Now

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Some Frequently Asked Questions

Q

Who can join an OwnersUP group?

A

OwnersUP groups are for business owners who are willing to put in the work, be accountable, and level up based on our personalized feedback. To get the best results, you need to be a service-based business owner who has 0 - 10 employees and generates $100k to $3mm in annual revenue.  

Q

When do OwnersUP groups begin?

A

We open our OwnersUP groups on a rolling basis. So feel free to apply whenever you’re ready for some solid accountability to get you to achieve your business goals!  

Q

How many people are in each OwnersUP group?

A

To make sure business owners can open up and talk about the problems they’re really facing in their business we put just five members in a single group. This ensures everyone gets a chance to share and be held accountable.

Q

Who will be in my OwnersUP group?

A

Members from varying niches of expertise are placed together to get the best brainstorming sessions. This ensures 100% learning and 0% competition.

Q

Will every OwnersUP consist of the same people every call?

A

They do! In order for people to open up and share their biggest problems, it’s important to establish trust. This is why we make sure the groups are consistent.

Q

What type of industries are represented in OwnersUP groups?

A

We welcome service-based business owners from various niches. We currently have members who are in tech, photography, investment, architecture, real estate, consulting, marketing, course creators, interior designers, therapists, and so much more.

Q

How often do OwnersUP groups meet?

A

Groups meet once a week to share their progress and brainstorm on their current business challenge.

Q

Where do OwnersUP groups meet?

A

Group meetings are held virtually through Zoom.

Q

Who will lead my OwnersUP group?

A

Our groups are led by business coaches who have grown their own business to over 7 figures or have grown other businesses to 7 figures. Our coaches are available to answer questions within 24 hours. It is the only community where you get personalized responses within 24 hours from the coaches who are on your call every week and are reading & replying to your wrapups. So their advice is gold since they know exactly how your business is doing. No more post a question on a platform and hope the response applies to your business.

Q

What happens during an OwnersUP call?

A

Our weekly group calls consist of sharing what you were accountable for from the previous week and brainstorming solutions to your biggest business challenge.